[TRACK] As part of the ESSEC Global BBA, a dedicated track on Innovation and Digital Management is proposed to students on the ESSEC Africa Campus in Rabat.

The program aims at:

• Mastering the fundamental concepts of management.
• Mastering digital tools and their economic, social and environmental applications.
• Identifying opportunities and implement entrepreneurial projects.
• Understanding geopolitical, social, cultural and economic issues in Africa
• Tackling sustainability challenges by providing innovative and inclusive digital solutions.
• Positively impacting society and adapting to change quickly and intelligently.

Recognition:

Bachelor recognized by the Moroccan State (bac +3) and Master 1 recognized by the French State (240 ECTS).

Read more about this track