DATA AND AI ARE CHANGING THE WAY ORGANIZATIONS THINK, DECIDE, AND ORGANIZE. IT’S TIME HUMANITIES, MANAGEMENT AND SOCIAL SCIENCES GET INVOLVED.
Metalab

NEWS

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EVENTS

EDUCATION

CERTIFICATE: DIGITAL MARKETING

Explore our module designed to guide you in fully integrating digital into your strategic thinking. This program will help you craft a value proposition centered on the customer experience and implement a tailored marketing plan. You will then be equipped to optimize and enhance your digital strategy across both B2B and B2C markets.

Format:

6 days - on site (Paris) / in French

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Education list
EXECUTIVE CERTIFICATE: MARKETING AND DIGITAL MANAGEMENT

EXECUTIVE CERTIFICATE: MARKETING AND DIGITAL MANAGEMENT

The Executive Certificate in Marketing & Digital Management is an intensive 31-day program focused on developing high-level digital marketing competencies ...
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ARTIFICIAL INTELLIGENCE & LEADERSHIP: STRATEGY, INNOVATION, AND TRANSFORMATION

ARTIFICIAL INTELLIGENCE & LEADERSHIP: STRATEGY, INNOVATION, AND TRANSFORMATION

In a world where Artificial Intelligence (AI) is redefining entire industries and decision-making processes, leaders and managers must adapt rapidly ...
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CERTIFICATE : TRANSFORMING PROFESSIONS IN THE ERA OF GENERATIVE AI

CERTIFICATE : TRANSFORMING PROFESSIONS IN THE ERA OF GENERATIVE AI

This 6-day certifying module provides a deep understanding of the new ecosystems, organizational dynamics, and fragmented structures emerging from digital ...
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CUSTOMIZED PROGRAMS

CUSTOMIZED PROGRAMS

The ESSEC Executive Education team assembles the best of academic and professional talent to create unparalleled customized programs that help ...
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Founded in 2020 by ESSEC Business School, The Metalab Institute for Artificial Intelligence, Data and Society helps organizations navigate and better understand the social, economic, cultural, and ethical impacts of AI and data

metalab@essec.edu

Learn more about the Metalab Institute

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