This 100% online module goes deeper into the theme of digital transformation and innovation. The program aims at mastering digital business models, the impact of digital technology on society in general, as well as the fundamentals of an innovation-based approach.

Transforming the world in the digital age also requires a solid business model and responsible leadership. This module provides managers with a solid strategic foundation and operational skills for their businesses undergoing digital transformation.

The program objectives are as follows:

• Define the different stages of a technological innovation from a macro and micro perspective;
• Position your company and your activities to successfully ride the Hype Curve;
• Define a digital platform and a digital ecosystem;
• Analyze the different platforms;
• Develop a business model framework in a digital environment;
• How to successfully monetize a digital platform;
• Understand how to effectively pilot and manage a platform;
• Understand the technologies related to AI and Big Data.

Format:

6 days - online / in French

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